The study was conducted in order to map brands entering the European and/or Italian market. More than 60 brands were evaluated and 30 brands interested in the European market were analyzed in depth. The focus is on passenger car brands with at least one electric or plug-in model in the range. The introductory section is devoted to brands that have recently entered Italy, where 10 brands are considered. The next 3 sections are devoted to brands intending to enter Italy or Europe and recently entered Europe, for a total of 20 brands examined in depth. The framework of analysis of entry brands is based on 6 dimensions below:

• Investors and brand strengths
• Range and motorization
• Autonomous Driving
• Mobility formulas
• Online sales
• Presence in Europe

In addition to the summary representation, according to the framework above, qualitative information and news reports are available that deepen the analysis by brand.

The data and information covered in the Report are collected from multiple sources and updated as of June 2024.